Ultimate Persuasion Psychology – Persuasion and Influence

LIKE ALL OTHER COURSES. UNLIKE ANY OTHER COURSE

Learn 56 state-of-the-art elite persuasion and influence techniques from my 5 years of influence and performance coaching for top executives in all different types of sales situations. I’m a 2x MIT-backed entrepreneur turned persuasion psychology/negotiation skills coach who has worked with (and made better negotiators of) different profiles, and this course is for you if you’re seeking to improve your influencing, for professional selling or just know more about how to win friends and influence people.

WHO THIS COURSE IS FOR

• Top CEOs trying to close enterprise sales;
• Top executives trying to “sell” initiatives to executives and board members;
• Top real estate agents trying to close buyers of million-dollar properties;
• Politicians trying to sell initiatives as consensus;
• Billion-dollar AuM hedge fund managers trying to raise capital from allocators;
• All other sorts of persuasion and influence situations (e.g. a husband trying to “sell” his dream vacation to his wife!);

Throughout my experience in persuasion psychology/influencing/negotiation skills coaching and training, I’ve compiled a framework with my most elite persuasion skills and influence techniques to use for sales, and I’ll share all of them with you on this course. Besides just pure persuasion and influence techniques, there are multiple bonuses included to help consolidate these influence lessons.

These techniques use similar psychological principles leveraged by persuasion scientists and master salesmen. You will see many techniques similar to Robert Cialdini’s, Chris Voss’s and/or Grant Cardone’s, for example, but these will be the deeper, more general psychological persuasion elements (don’t be scared by the “general” – we will apply them and explore very specific applications of these). Field-tested and proven in the most extreme situations.

LET ME TELL YOU… EVERYTHING

Some people – including me – love to know what they’re getting in a package.

And by this, I mean, EVERYTHING that is in the package.

So, here is a list of everything that this course covers:

• How making something seem more exclusive makes it more persuasive, limiting access to it or creating more scarcity;
• How limited access and scarcity work, by making people fight for something due to not having enough time or openings, by pressuring them into making a decision, or by seeming to be associated with exclusive or elite people or entities;
• How the psychological effect of “removing licenses” work, by cutting of someone’s exit before they even think about it;
• How artificial scarcity can be created by using “rolling limitations” – periods of scarcity combined with periods of non-scarcity;
• How specialization makes something seem more targeted and “just for you”, even if the thing is, in fact, generic;
• How reducing the number of tasks that you do and the people you do them for (using, for example, the 80/20 rule) can help you become more specialized;
• How the “advanced effect” works – people always prefer the “advanced” material, even if they are newbies;
• How secrecy works, by having non-public or confidential steps to a formula – or its variations of mystique – having an aura of secrecy around yourself, and not your work – or vanguard knowledge, being the first person to reveal something;
• How the technique of “the diagnostic” works, obtaining information and seeming an authority while maintaining a “trusted advisor” frame;
• How non-attachment works, by signaling abundance, and the extreme technique of “costly signaling” – hurting yourself on purpose just to show that you can do it);
• How eliciting multiple reasons or examples work, by making someone like something more or less;